Read about our initiatives for a Protein Sufficient India

India Protein Score

India Protein Paradox

Maa Ke Haath Ka Protein

Protein For Better Immunity

India Protein Day

India Protein Score

A LabelBlind® report on protein content in pre-packaged foods, supported by Right To Protein

India Protein Paradox

Did you know, 80% of Indian households believe that lack of protein does not impact overall health?

Maa Ke Haath Ka Protein

We challenged Indians to re-create their mother's signature protein-rich recipe and what we witnessed is a celebration of the wholesome goodness of 'Maa Ke Haath Ka Protein'!

Protein For Better Immunity

The COVID-19 pandemic taught us to prioritize our health and the need to build a strong immunity. Right To Protein initiative introduced 'Protein For Better Immunity' as a reminder for citizens to consume adequate protein for better nutrition, healing and recovery.

India Protein Day

India Protein Day is an annual awarnesss day observed on February 27th that aims to rally towards the mission of protein awarness and sufficiency in India

See what our experts say about the need for adequate protein consumption

Khushboo Jain

Diet and Lifestyle ,The Health Pantry

“India Protein Score launched by Right To Protein is a milestone and a perfect guide for every Indian home to become protein sufficient by simply choosing protein-rich food options carefully and come one step closer towards the goal of protein sufficiency.”

Nmami Agarwal

Celebrity Nutritionist, Founder & CEO, NMAMI Life

“A nutrition score, such as the India Protein Score, by Right To Protein, acts as a great guidebook in helping us shop intentionally and maintain regular well-balanced meals that are not short on important macronutrients.”

Dr. Kavita Reddy

Phd,Eminent Nutrition Expert ,Director Sreya Nutrition

“India Protein score acts as a handy guide to help India select an array of high protein foods and brands making the right choices! We no longer need to limit our protein consumption to basic staples alone.”

Rashida Vapiwala

Founder,Labelblind

“Labelblind, in collaboration with Right To Protein, developed India's first Indian Protein report to equip Indian citizens with a tool that allows them to make better choices and help them meet their daily protein requirements to bridge their protein gap.”

Dr. Jagmeet Madan

Eminent Nutrition Expert and National President, Indian Dietetic Association

“We need a vibrant ecosystem of nutritionally aware citizens, and the first step is starting an India Protein Day that aims to generate awareness and set us on the right path of protein sufficiency.”

Ramesh Khatri

President of the Poultry Federation of India

“India's first India Protein Day, aims to encourage Indians, both urban and rural, to pay more attention to consuming adequate amounts of protein in their everyday meals with an aim to champion the cause of protein sufficiency in India”

Dr. Suresh Ipatu

Director, NutriTech India

“To boost immunity as well as overall health, regardless of the source, protein consumption needs prioritization as global health concerns have recently shown and Right To Protein campaign aims at generating awareness and bridge India's protein gap.”

Dr. Aalika Banerji

Celebrity Nutritionist, Anti-Aging and Esthetics Expert

“This health emergency has taught us one important lesson, that we should build our immune system from the inside. And for that one must ensure to consume wholefoods rich in protein for each meal in our daily diets to strengthen our immunity.”

Madhuri Ruia

Nutritionist and Fitness Expert

“Indians today are still living with the myth that meat is the main source of protein, however, the plant-based protein alternatives are as feasible an option for boosting immunity and maintaining a healthy lifestyle.”

Dr. Kavita Reddy

Nutrition Expert and Director, Sreya Nutrition

“A study called Protein Paradox, revealed that Indian households carry certain misconceptions that may have directly contributed to the gradually declining protein intake of the country and the existing protein deficiency in India.”