27th February, 2021
Protein Day is an annual awareness day observed on February 27th, that aims to rally towards the mission of protein awareness and sufficiency in India. This year’s theme shines the spotlight on plant-based sources of protein and encourage Indian citizens at large to learn and know more about different types of sources available and their importance in daily meals for better nutrition and health.
Apke Ghar Protein Mei Kya Hai?
In the News
"The adequate intake of protein, an important macro-nutrient, in everyday diet is often grossly undermined and neglected. In India especially, the lack of awareness is concerning because protein deficiency is a very real and significant issue that needs immediate and urgent action."
“ National Protein Day: Nearly 95% of Indian mothers know of protein as a macro-nutrient but only 3% really understand its important functions and why one should consume it! Read here to find out more about why protein intake in India is a challenge. ”
“ Ahead of Protein Day 2021, leading health and nutrition brands and thought leaders join forces with the Right To Protein initiative to drive national consciousness towards adequate consumption of protein in daily Indian diets. ”
“ In association with nutritionist Pooja Makhija, Right To Protein and Teach For India interacted online with children and their parents about the importance of consuming adequate protein in their daily diets for overall better health and nutrition. ”
“ Today as we celebrate India's second Protein Day, the theme shines the spotlight on plant-based sources of protein and encourages Indians to learn and know more about different types of sources available and their importance in daily meals for better nutrition and health.”
Hear what our supporters have to say
#ProteinDay
Webinar Hosted by Nutritionist Pooja Makhija with Teach For India
Expert Advice
#ProteinDay
Supporters Opinion
Dr. Jagmeet Madan
Eminent Nutrition Expert, Professor, Principal, Sir Vithaldas Thackersey College of Home Science (Autonomous) SNDTWU, Mumbai and National President, Indian Dietetic Association, Supporter of the Right To Protein Initiative.
“Although it is frequently asserted that plants provide ample nutrients like vitamins, minerals, and fiber, it is also a common misconception that plant-protein is nutritionally inferior to animal protein. This warrants immediate correction and education.”
Varun Deshpande
Managing Director of Good Food Institute India (GFI India).
“The Indian plate isn’t just about palette – it’s about culture, community and so much more. Versatile, functional plant proteins can find acceptance and preference in any household. Food providers have a massive opportunity with plant protein to meet consumers’ demand for variety and fill nutrition gaps, while manufacturers can develop products tailored to local cuisines and appetites, so that sustainable, affordable, delicious protein foods find their way to our plates.”
Dr. Suresh Itapu
Nutraceutical Expert, Director - NutriTech India, Human Nutrition Consultant – USSEC and Supporter of the Right To Protein initiative.
“It is also important to consider that Indians are largely economic non-vegetarians – a plant-based diet suits most on a daily basis – which is why plant protein may also bridge the nutrition and affordability gap. In order to trigger tangible change at a national level, mass awareness around protein sufficiency, and the role of plant protein sources in this endeavor, is a good place to begin.”
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27th February, 2020
India Protein Day is an annual awareness day observed on February 27th that aims to rally towards the mission of protein awareness and sufficiency in India.
Read about our initiatives for a Protein Sufficient India
When was the last time you asked yourself ‘Protein mein kya hai?’ Consuming adequate protein can be as simple as filling 1/4th of your plate with protein at every meal. So next time you pick up a plate for a meal, ask yourself – ‘Protein mein kya hai?’
Supporters Opinion
Dr. Jagmeet Madan
Eminent Nutrition Expert and National President, Indian Dietetic Association
“We need a vibrant ecosystem of nutritionally aware citizens, and the first step is starting an India Protein Day that aims to generate awareness and set us on the right path of protein sufficiency.”
Ramesh Khatri
President of the Poultry Federation of India
“India’s first India Protein Day, aims to encourage Indians, both urban and rural, to pay more attention to consuming adequate amounts of protein in their everyday meals with an aim to champion the cause of protein sufficiency in India”
India Protein Day Making Airwaves
Red FM 93.5 celebrated India Protein Day to deliver the key message of protein awareness to its listeners
Hear what our supporters have to say
#IndiaProteinDay
Featured In
In the News
“Love chicken momos? The good news is that you don’t have to feel guilty indulging in your favourite treat as it is among the prime sources of protein. As momos are steamed, it is good for health. Dieticians share this good news on Protein Day.”
“Initiatives like “Eat Right India” & “Right To Protein” are cultivating conversations around protein to ensure that people are not only aware but get access to necessary tools towards protein sufficiency leading to overall health & wellness.”
“From 2020, India will take this day as a medium to spread awareness about various protein sources to fulfill the deficit. The theme of India’s first Protein Day 2020 is to act as a reminder for all Indians to ask themselves & others – #ProteinMeinKyaHai.”
Watch Gobble celebrate India Protein Day with a protein-rich lunchbox meal!
#RightToProtein
@righttoprotein